Digital marketing packages typically offer a range of services aimed at promoting your business online and achieving specific marketing goals. These packages can vary widely based on your business needs and budget. Here are some common components you will find in our digital marketing packages:
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- Social Media Marketing:
- Social media account setup and optimization
- Content creation and posting
- Social media advertising (Facebook, Instagram, Twitter, LinkedIn, etc.)
- Social media engagement and community management
- Content Marketing:
- Blog post creation and optimization
- Infographics, videos, and other visual content
- Content distribution and promotion
- Guest posting and outreach
- Email Marketing:
- Email campaign strategy and management
- Subscriber list management and segmentation
- Design and creation of email templates
- A/B testing and optimization
- Social Media Marketing:
- Influencer Marketing:
- Identifying and collaborating with relevant influencers
- Creating influencer partnerships and campaigns
- Monitoring and measuring influencer impact
- Website Design and Development:
- Website design or redesign
- Landing page creation and optimization
- User experience (UX) improvements
- Mobile responsiveness enhancements
- Analytics and Reporting:
- Setting up analytics tools (Google Analytics, etc.)
- Regular reporting on key performance indicators (KPIs)
- Data analysis and insights for optimization
- Conversion Rate Optimization (CRO):
- A/B testing of website elements
- Improving user flows and calls-to-action
- Optimizing landing pages for higher conversions
- Online Reputation Management:
- Monitoring online reviews and feedback
- Responding to customer reviews and comments
- Managing and improving online reputation
- E-commerce Marketing (if applicable):
- Product listing optimization
- Shopping campaigns (Google Shopping, etc.)
- E-commerce SEO and conversion optimization
- Local Business Marketing:
- Local directory listing management
- Google My Business optimization
- Location-based advertising
When considering digital marketing packages, it’s important to tailor the services to your specific business goals and target audience. Different businesses require different strategies, and a reputable digital marketing agency or provider should work closely with you to customize a package that aligns with your objectives and budget. Additionally, make sure the package includes clear reporting and ongoing communication so that you can track the effectiveness of your marketing efforts.
Social Media Marketing
Social Media Marketing is a great way for a business to reach their target audience. Your customers are already following other brands through social media so you don’t want to miss out! Social platforms also provide a great way to reach potential customers and are a self-contained marketing form.
Social media marketing can help with a number of business goals:
- Increased Web Traffic
- Generating Leads and Sales
- Raising Brand Awareness
- Improving Communication
Engage with your customers and new audiences instantly, grow your authority and share your brand easily with social accounts.
Contact us today for a FREE social media audit
Social Media Services
- Social account setup – We create an account with your brand, designs and logos on the social platform of your choice.
- Social account management – We monitor and manage your accounts for you using social media schedules mixing syndication, curation and bespoke posts.
- Social media strategy – We can help you integrate your social media activities into your overall online marketing and SEO plans.
- Reporting – We help you track and monitor your social performance.
So let us expand your social presence on Facebook, Twitter, LinkedIn, Youtube, Instagram, Pinterest or other sites. Contact us today or call 01784 606996 to discuss your social requirements and get a FREE social media audit.
Video Marketing
Social media management takes time and effort therefore you should always have something interesting to say, post or tweet about.
Videos bring the posts alive, so are more likely to be shared, so we focus on creating the most attention-grabbing short videos for your business.
PORTFOLIO OF VIDEO MARKETING POSTS
Here are some we made earlier. With so many websites in our portfolio, we now present you a selection to view.
Video marketing has been a huge driving force of popularity in the past few years. Because of the pandemic, more and more individuals have been active on their phones. The average person watches more than an hour and a half of video per day. With these popular statistics in mind, it only makes sense for your small business to take initiative in video marketing.
SPICE VILLAGE WRAYSBURY
Campaign for Social Media Engagement and follower creation and growth for the Spice Village Wraysbury.
@SpiceVillageWraysbury
This client had taken over an established restaurant, adding new branding and identity. They were looking to reach out to the local area to gain an advantage, promote their new menu and chef and invite the local area to come see what the changes were.
This was the first in a series of videos used to promote the new management message. Our strategy included posting videos at optimal times for customer engagement and ensuring we searched for local followers and followed them accordingly.
We produce stats for our clients monthly, so they can see the progress and growth of their individual channels and this was the quickest and highest growing video so far.
Promotional Video created as an Instagram Post. We used a mix of videos from the restaurant, with audio, along with photos and design to pull it all together. All guests were asked for their permission to post their images.
We use the social media channels to promote the successful events, functions and regular evenings at The Spice Village and the owners take photos and video for us to create our successful video posts.
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